Search Engine Indexing and Crawling Revealed Have you ever imagined how a simple text search query in a search engine throws up millions of results almost instantaneously? The advancements in the search engine algorithms have meant the ushering of a sophisticated era where search engines are powered by highly technical, but accurate, coding to give [...]
If you’ve ever talked to a Search Engine Optimisation expert about the ways and means of increasing traffic on your website, one common phrase you’ll hear is “keyword density”. The online marketers know what they are talking about, but a layman will be scratching his head as to What is keyword density and how it [...]
Writing and submitting SEO press releases for publication is one of the most popular modes of promoting your website. The primary objective of a press release is to announce to the world something newsworthy about your website or business. For instance, launch of a new product/service, added feature, a business tie-up, launch of a new [...]
A website is similar to any offline entity when it comes to establishing popularity. As you’d advertise your business or company in multiple forums, like newspapers, trade journals, magazines, TV ads, etc. to let the word out, a similar approach is required for a website; the only difference being that the medium of marketing and [...]
On quite a few occasions over the years we’ve been asked; “Can we just take the text from another website and use it on ours?” There is a simple answer to this; “No”. Why? Well, aside from any copyright law infringement, you’ll certainly won’t be doing yourself any favours as far as the search engine [...]
Google recently announced that the searches by the logged-in users will be encrypted from now on. This effectively means that the privacy of the users is now more stringently protected while using Google Search Engine. This also means that the company is now blocking the referrer data from the third parties (including Google Analytics). Entire [...]
It’s a well known fact that slow loading websites have a huge part to play in high bailout rates and poor search engine rankings. As more and more websites today are self managed it’s not uncommon to see HUGE images being uploaded and although many CMS (content management systems) are able to go some way [...]
In this post we’re going to look into what is arguably the two most important tags for search engines and visitors alike. The Titke tag and Meta Description. What is the Title Tag and Meta Description? The content of these tags are shown within the search engine results. The blue title link is the “Title [...]