What makes a good Tweet?

3 October 2018

It’s more than likely that you have a twitter account. Most businesses have one and if you don’t, you definitely should. Having a Twitter account is vital in this day and age where every business should have a social media … Continue reading

Building a Brand Through Social Media

15 August 2017

This may come as a bit of a surprise, but according to the 2016 report from Global Web Index, a third of all digital consumers now follow their favourite brands on social media. Therefore if your company has not yet … Continue reading

Who’s Following You? How Well Do You Know Your Social Media Audience?

25 May 2017

By understanding the correlation between your customer and social media audience, you can develop an accurate overview of your target audience and customer personas. This data will not only help you create appropriate targeted campaigns but also allow you to … Continue reading

Is your recruitment website one of the 90% not offering users an effective mobile experience?

15 February 2017

It’s time to bring your online presence into the 21st century, recruiters. Day by day, the internet is becoming more and more mobile-led, and the fact is that the recruitment industry is lagging behind in the mobile stakes. Studies show that … Continue reading

Creating a Facebook Business Page – Is that all you need?

5 January 2017

When it comes to creating an online presence, small businesses are spoilt for choice. Social media is enormously popular and is often promoted as the best way to build a brand. 1.32 billion people check their Facebook page at least … Continue reading

How to Set Up a LinkedIn Company Page

23 March 2015

LinkedIn is the social network for business users. Having a personal LinkedIn profile means you can network and make important business contacts without ever leaving the office, but creating a company LinkedIn page will help you take things to the … Continue reading

How to Set Up a Google+ Page for Your Business

10 March 2015

Google Plus is just one of many social networks. If your business already has a Facebook page and a Twitter account, you might be forgiven for thinking that Google Plus is not worthy of your time. Here’s why you might … Continue reading

The New YouTube for Kids App

5 March 2015

YouTube is a fantastic online resource. If you need to know how to do something, or you have five minutes spare between meetings, there are millions of videos on YouTube, some useful, and some not so useful. YouTube is also … Continue reading

Twitter and Google Team Up Again

24 February 2015

Everyone’s favourite micro-blogging site, Twitter, has just announced a new relationship with Google. The announcement was made at the Q4 earnings call for 2014, when Twitter CEO Dick Costolo revealed during a question and answer session that Twitter had brokered … Continue reading

How to Set Up a Twitter Account for Your Business

3 February 2015

If your business is not yet on Twitter, you are missing out on a vast number of marketing opportunities. Twitter is a hugely powerful tool for business: you can use it to reach new and existing customers, network with other … Continue reading

5 Ways To Double Your Website’s Traffic By Using Twitter

10 January 2015

Every website wants more traffic; more eyes on the page, letting potential customers see what it is that you are offering. Twitter is a fantastic social media tool which can help drive traffic to your website, enticing people, showing them … Continue reading

Social Media Security – 3 Top Tips For Your Business

22 September 2014

According to the Guardian, in 2013 Twitter reported that 250,000 accounts were hacked in a security breach last year. As social media is an important factor for many businesses looking to promote their company, ensuring your account remains secure is … Continue reading

Get More From Your Social Media in Just 11 Minutes!

21 May 2014

Firstly… If you think that social media is not worth the time and effort then at least consider this – last year internet users spent more than 25% of their online time on social networking sites. So make a promise … Continue reading

Is Your Facebook Page Boring?

9 April 2014

Facebook Page management can be tedious if you don’t feel like you’re getting anywhere. When did you last take a look at your Facebook page? What did you think? Were you uninspired, and perhaps bored? Well fear not, we’re here … Continue reading

Lost for Words About the New Social Media Website – Favourite Words?

6 February 2014

You might not of heard about it but there is a new social media network called Favourite Words which is designed to connect people together via words. This might be the words which you most commonly use on a daily … Continue reading

Tweet Your Company to More Business With Twitter Promoted Products

27 January 2014

Twitter has long been regarded as a great way for many businesses to promote their product or services to their most relevant target audience. Whilst on first approach many would argue it is difficult to achieve success purely on an … Continue reading

Google Adwords or Linked-In Advertising? Which One is Best?

24 January 2014

On the Surface… Did you know the daily Google searches for 2013 is estimated at around 5,900,000,000? As I am sure you are aware, the Google search engine is one of the most commonly used across the world on a … Continue reading

Like Or Unlike The Facebook “Donate Now” Feature?

10 January 2014

Facebook have recently announced the launch of a new feature called “Donate Now” which will enable users to easily donate to charitable causes. As well as liking a page, users will soon be able to donate to non-profitable organisations directly … Continue reading

Facebook EdgeRank

10 May 2013

Facebook Edge-Rank, who’s heard of it? For anyone that uses Facebook whether it’s private or business related this new fancy algorithm will be very useful to you. Don’t worry, you don’t have to brush up on your mathematical skills, it’s … Continue reading

Facebook Offers: A beginner’s guide

9 May 2013

“Facebook Offers” is a fantastic way of engaging your audience and creating brand awareness. When your audience feels like they can participate in your social media efforts you have the opportunity to expand your sales and reach more potential clients. … Continue reading

Facebook Business Apps – Top 5

3 May 2013

Facebook Business Apps can help to increase your website traffic, sales and brand awareness. Moreover they’re mostly free, which means you have nothing to loose. There are a lot of Facebook Business Apps around that will bring your page right … Continue reading

Facebook Business Page – why do you get unliked?

23 April 2013

Your Facebook Business Page is a window to your company. Fans and followers will gaze upon your page and whether consciously or not, form an idea about your business. Do you look professional? Do you give the right message? All … Continue reading

Linkedin Marketing

16 April 2013

Linkedin Marketing is often something that businesses miss when using social media. They may have a Facebook page, a Twitter account and a Pinterest board, but many are not aware about the benefits of using Linkedin to market their brand, … Continue reading

Facebook Home – what’s it all about?

15 April 2013

Facebook Home was released last Friday, but do we really know what it is? Have you downloaded it yet? Do you want to? Well, to answer all of your questions here’s all you need to know about Facebook’s latest release. … Continue reading

Youtube Marketing – how it could help you!

12 April 2013

If you have a business, it’s possible that you have asked yourself ‘Should I have a YouTube channel’? The answer is most likely yes, as Youtube marketing has many benefits which will now be explained. YouTube Marketing Benefits Depending on … Continue reading

Use Instagram for Business

10 April 2013

Do you use Istagram? Perhaps you already have a personal account and enjoy sharing your photographs? Or maybe you don’t use Instagram at all. Well we’re going to tell you why you should use Instagram – for business purposes that … Continue reading

Creating a Company Facebook Page: How to Guide

19 March 2013

So you want to set up a Facebook page for your company? First, you should be congratulated for making a very wise decision which shows you know what’s working in the marketing world today. A company called Lab42 recently asked … Continue reading

Brands on Twitter – who’s best to follow?

1 February 2013

There are many brands on Twitter today who know how to use social media as a customer relations tool. So what is their secret? It’s simple they are dedicated to customer service. The impact of customer feedback is widespread throughout … Continue reading

Social Media in 2013 – what are the new trends?

30 January 2013

Social media has had some pretty big events in 2012, and now that we are into the new year can we identify the new trends to get ahead of the game? Did you know that social media use increased by … Continue reading

Facebook Graph Search – what’s it all about?

28 January 2013

Facebook Graph Search, you may have more than likely heard about Facebook’s new search tool in the past few weeks. It’s big news. What does Facebook Graph Search Do? Facebook Graph Search is basically a search engine which uses the … Continue reading

Social Media and Mobile Phones

21 January 2013

Social Media is changing the way we communicate with our mobile phones. Not only are people texting and calling, but they are now logging into the social media accounts and tweeting, posting, tagging, blogging etc… to communicate with their circle … Continue reading

Facebook Insights – A Beginner’s Guide

18 January 2013

Do you have a Facebook Fan Page? Or thinking about creating one? Then Facebook insights is a fantastic tool for analysing how people engage with the content you publish. Checking Facebook has become part of a daily routine for a … Continue reading

More Twitter Followers Today!

10 January 2013

You want more Twitter followers, and you want them fast. After reading this article you will know exactly what to do to get a bigger following today. Some people think that the numbers are not so important, they insist on … Continue reading

Social Media School

18 December 2012

Social Media is a relatively new phenomenon and increasingly popular in today’s environment. However, in spite of its advanced and varied platforms for social networking, the concept itself is still fairly new. Some platforms may rise and some may fall … Continue reading

Social SEO – build relationships not links

29 November 2012

What is Social SEO? Social SEO means that you need to build relationships and not links. SEO doesn’t mean that you should become some kind of crazed internet pest, spamming people with links and generic information. Lets look at this … Continue reading

Guest Posting and its Opportunities

19 November 2012

What is Guest Posting? Let’s first define ‘Guest Posting’ before plunging into the details. When you write and publish an article on somebody else’s website or blog – this is called guest posting. Quite simple right? Why do we need … Continue reading

Ecommerce and Pinterest – A match made in heaven

12 November 2012

Ecommerce and Pinterest – Very Pintersting You’ve probably heard of Pinterest by now. If not, in a nutshell its a virtual pin board where you can share images, videos and other various objects based around hobbies, interests, events etc. So … Continue reading

Demystifying Google+

24 January 2012

When Google first launched Google + there was a lot of talk – but what’s it all about? Pioneered by the people behind Google Search Engine, Google+ can be understood as an amalgam of social networking and identity service. Some … Continue reading