Paid advertising

Alrighty then, which cap fits?

“I’m not reyt impressed with my existing agency - show me what you’ve got!”

“Never tried PPC before - what’s it all about?”

We’re not all the same - honestly!

Is your ‘wannabe-rockstar-PPC-management-company’ (long sigh) just not
cutting the mustard, and are you getting fed up with hearing...

  • Hmm yeah your ROI is about average

  • Our management fees are industry standard

  • Trust us, you will start to get more enquiries through soon

  • Sorry for the delay in getting back to you I was on holiday all of last month

  • What do you mean you want a report?

  • Yeah your cost conversion is high but that’s just your industry

  • There’s not a lot more we can do with the account

So what makes us different? And why choose us?

We guarantee results!

If we don’t make you more money than your investment or get you the reach you’re looking for, we will give you your money back. In the world of PPC, experience and results count for everything. Our PPC management process is based around proper sound PPC strategies and we’ve got boat loads of case studies to prove it! Speaking of which, here’s a couple...

Where do we get the leads from?

We work with all the major platforms like Twitter, Facebook, Bing and LinkedIn. About 70% of our PPC management is around Google Adwords. Why? Well, no other search engine can offer the volume and reach that Google can.

We’re Google Certified up to our eyeballs!

All of our marketing team take regular Google exams, so not only do you get the best strategy from your team, you get the benefit of loads of cool stuff like early access to new exclusive Google credit vouchers, awesome Google Adwords features (before they become accesible to everyone) and much more.

Now,
let’s get down to the nitty gritty...

What do we charge for doing this sort of stuff?

Our monthly management fee starts from £250 per month. Clearly, this mostly depends on the size of your campaign and how many channels we’re managing!

How long are you going to tie me in for?

Our terms are a minimum of 3 months, leading into a rolling monthly contract after that. We’re sure that by that time, you’ll be well on your way to making some serious wonga.

New to PPC?

Heard on the grape vine that paid advertising could be the the way forward? You’re absolutely right! And here’s why in a nutshell:

Pros

  • Quickly get more visitors to your website
  • Get in front of the people who are looking for your products or services right now!
  • Everything is tracked - so you’ll know which advert and offer brought which client to you
  • You only pay when someone clicks on your advert
  • PPC can be quickly adjusted - what’s not working can be quickly paused and what is working can be quickly boosted
  • No bulk upfront costs
  • Find out exactly how your money has been spent and the exact reach and impact (As opposed to traditional marketing like newspapers, flyer drops, magazines, radio etc)

Cons

  • If a paid campaign is set up by someone who does not have PPC experience, money can be spent very quickly and not always in the right places!
  • PPC is becoming much more popular because of the results it delivers. So advertising costs can increase depending on your competition
  • There’s no automatic guarantee for PPC success - it depends on the quality of your website, your pricing structure, your conversion rate, the setup of the campaign and much more

How much new business could it bring in and what are the costs?

Aha- we thought you’d ask that! And it’s totally logical - costs and outcome are a big part of your final decision. That’s why we’ve built this nifty little tool to give you a quick flavour of what you’re likely to pay and what you’ll get in return.

To start with, just pop in three words or phrases you’d like your website to appear for on the first page of Google and we’ll do the rest.
Let’s get a wiggle on...

If you're still struggling, check out our article on Google Advertising Costs.

Total Cost: £XXXX

Total Return: £XXXX

Total Conversions: XXXX

Whoops! Something has gone wrong!

Please click here to start again.

These are the things we do to make sure your campaign really works:

  1. Strategy

    Yes, this is the bit that gets you the most leads for the least amount of money. And we’re good at this. Woohoo! We’ll chat this through with you and suggest the best way forward.

  2. Keyword planning

    We’ll give you a list of popular and super-relevant phrases people type into Google every day to find your kind of business - everything from monthly searches to seasonal trends.

  3. Ad-copy writing

    How do we hook in the right customers to click on your ads? We write and regularly tweak the eye catching headlines. Getting people to click is only half the job, as you pay per click! So writing ads to get the right people to click - not the wrong people - is our special skill. We drill down and understand your offer to get the ads right for your business.

  4. Setup & ongoing management

    We know how to set up your PPC for success and have the certifications with Google to prove it! When the daily stream of data comes in we are on it - boosting and re-evaluating - to earn you the best ROI.

  5. Analysis & reporting

    We share ideas for growth and get you involved. We don’t try to impress you with loads of extra data or tell you how complicated it is! Our reports map your ROI.

It’s always an enjoyable and rewarding experience working with PS Website Design, particularly their incredibly quick response to our always urgent requirements. What also sets them apart is their unique proposition – a user-friendly, full-service online marketing agency that’s fundamentally design led.

Direct Building Insurance

Start your
PPC plan
today!

You want more business, right? Google Ads will bring more visitors to your website. With paid advertising managed by PS, you won’t just get more traffic to your website, you’ll get more customers!

Go For It, Get in touch
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